Here’s the latest from: Star Wars – The Direct :
Star Wars has arguably been the heart of Disney+ since the platform launched in November 2019. The Mandalorian‘s first episode was available to subscribers on Day 1, shepherding in millions of viewers as Mando met who was then referred to as “Baby Yoda.” Nearly three years later, the series remains among the most popular in the service’s content library.
It comes as no surprise that The Mandalorian has been such a smash hit. Audiences worldwide are invested in Din Djarin and Grogu’s journey, and there’s a little something in the series for everyone. Diehard Star Wars fans have been treated with the major appearances of Luke Skywalker, Boba Fett, and Ahsoka Tano, the latter of whom have since received their own spin-off series. Little Grogu has stolen the show, and he’s unsurprisingly been a cash cow for Disney and Lucasfilm.
The two companies are built on the shoulders of strong merchandising, with loyal fans always turning out to collect the latest offerings. In the coming months, some serious changes will be taking place with Disney+, as the streamer looks to unveil different subscription tiers to align with product output. A new report reveals that merchandise will be a heavy player in this effort – with Star Wars, and specifically The Mandalorian, naturally being at the forefront….